Safetystock approached us with the task of creating a brand new e-commerce to showcase their extensive range of safety workwear, including hard hats and high visibility clothing. After building a successful business offline, the company were keen to replicate this online via brand new e-commerce website.
Our strategy for the design and development was based around the principles that the site should be beautifully designed, effortless to use and have technical SEO built in. In addition, we wanted to ensure the site responded well of all devices, given the high volume of traffic that would be coming via smartphones.
The result was a clean, fast and intuitively designed responsive website that was fully ready for the upcoming paid and organic marketing campaigns which were to accompany the design.