Insight

Why you shouldn’t be measuring rankings as a main KPI

The search engine world is an ever evolving system. The days in which we were able to set a group of 10 keywords for a client and push the site in those areas, are sadly over. Yet more often than not rankings are one of the focal points in any new client discussion.… Read the rest

Time Management Skills like David Brent The Office

Improve Your Project Management Skills With These Tips & Tools

If, like myself, you are an avid list maker, pre-planner and multi-tasker. You may already have perfected your project management skills. But, for those of you who may be looking to tighten up your regime, or take control of an ever growing work load. … Read the rest

What may Brexit mean for eCommerce?

In case you missed it, this time last week Britain voted to leave the European Union, the first country to do so since its inception in the 1970s. With the referendum came a lot of uncertainty as to what would happen to Britain, from our economic prosperity, the effect on our global influence and overall how it would change our nation.… Read the rest

The Road to a Successful Reconsideration Request

A reconsideration request is so much more than a politely written letter to Google telling them why your site should be re-included into the search engine rankings. It’s the culmination of hours of analysis, emailing and auditing to make sure your site is free from quality guideline infringements.… Read the rest