Posts by Richard Greenwood

Content is King. Data isn’t Beautiful, it’s God-Like

They say content is king. But what on earth does that make data? Sure a viral video may get your message seen around the world, but who remembers Fenton today? He’s probably dead. You remember Fenton, don’t you? The dog chasing the deer?… Read the rest

Freddie Starr Ate My Content Marketing Idea: What Makes Your Story Newsworthy?

We love a good headline here at Marketing Signals. There have been some real crackers of the years, but it can’t be denied they’re hard to come by.

Unfortunately our clients are without anecdotes about ham(ster) sandwiches and 1980s comics. Nor are there any kiss and tell stories with cast members of TOWIE.Read the rest

The Do’s and Don’ts of Content Marketing According to a Content Marketer

I’m sure you’ve all heard the phrase ‘content is king’ before. You’re probably bored to tears of hearing it. But it is true and when it comes to digital marketing, producing informative, entertaining and original content, will help put you ahead of your competitors.Read the rest